Avatar Posted by worldpharmanews 292 days ago (http://www.worldpharmanews.com)
Category: Research & Development | Tags: top pharmaceutical manhattan research
Manhattan Research, a leader in syndicated research and marketing services for the health and pharmaceutical industry, revealed the top pharmaceutical branded product websites ranked by offline requests by U.S. adult consumers. The product site rankings are based on the comprehensive online consumer research study with 5,112 U.S. adults titled ePharma Consumer® v7.0: The Future of Integrated DTC Marketing. In addition to the top product site rankings, the study provides in-depth data on more than 200 leading pharmaceutical product sites including site satisfaction, site search rationales, tools and features desired on product sites, and a wide range of consumer actions taken afterwards.
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